Generous Spirits enables delivery of ambitious, sustainable growth for premium beverage businesses through ongoing consultancy and for entrepreneurs/business leaders through transformational coaching/mentoring. Generous Spirits combines my expertise, global network and passion to offer something unique via two complementary solutions. 1. Consultancy & Mentoring for new or established premium beverage companies:Generous Spirits helps ambitious founders and leaders of premium beverage companies develop appropriate growth strategies, build powerful and differentiated brands and successfully scale their business in an enduring manner. In so doing, Generous Spirits enables the delivery of sustainable, market-leading profitable growth. I am delighted to already be supporting on an ongoing basis a couple of incredible businesses that are growing rapidly in the short-term and helping them build the foundations for significant long-term success. 2. Professional Coaching for entrepreneurs and business leaders: As a trained Co-active Training Institute Coach, I support clients to grow via identifying, committing to and delivering their chosen path. I have for many years mentored high performing individuals in my leadership roles but now I am enjoying taking this to a new level. I have been working over the last year with more than a dozen brilliant clients. It has been such a privilege to witness their growth and evoke transformation in themselves and their teams.Generosity of Spirit has always been a key value of mine, especially when it comes to business and leadership. For me generosity is based on optimism, openness, trust, a belief that people can do more than often they believe themselves and prioritising the greater good vs your own ego. Fundamentally, I believe those businesses and those leaders that consistently behave in a generous manner outperform competitors over the medium to long-term.maurice@generousspirits.com, +447971508444