TextMyFood is in the business of improving guest service for restaurants through emerging communication technologies.TextMyFood increases restaurant cover average and provides a better guest experience. Guests use the system to make short requests for additional drinks, appetizers, desserts, the check, and other items by sending a text message from their cell phone to the system's touch-screen display station. By making it easier and even fun to order that second round and additional appetizers, guests are ordering more at the restaurants where the system is in use. The system can also send out promotions to guests who have opted in to receive them.