Zingr Communications offers behavioral- and location-based mobile marketing (SMS) services to businesses who target consumer markets. Through Zingr's unique, internet-based behavioral profiling system, these businesses can learn more about their existing customers to improve the effectiveness of their marketing programs. Just as importantly, they can also reach out to new audiences, based on specific profile information, to tightly target their marketing efforts and win over new customers. Combined with Zingr's location-based technology, these SMS marketing campaigns are delivered to individuals who are in the best geographic position to immediately take action. By delivering relevant information to consumers in relevant locations, businesses will immediately witness increased ROI from their mobile marketing efforts.