IcebergIQ is a Buyer Intelligence market research firm which conducts win, loss and churn interviews on behalf of B2B software companies. We gather the deep insights you wouldn't have found otherwise, enabling you to course correct accordingly.

IcebergIQ

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Executive Producer, Marketing Manager

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Copywriter

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Sales Associate

CEO and Co-Founder

Regional Director - Canada

Founder

Senior Account Executive - Sydney Australia and Toronto Canada

National Franchise Account Manager (Printing Systems Group)

Decision Support Coordinator

Data Analyst

Research Analyst/Marketing & Outreach Coordinator

Client Research Director - B2B Software

Product Management Advisor, Entrepreneurship Education

Advisor

VP Marketing and Business Development

Chief Marketing Officer

Product Management Practice Lead

Vice President, Marketing

Vice President, Product Management

Vice President, Marketing (Sitraka)

Director, Business Development & Strategic Partnerships

Product Manager, Java

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Teaching Assistant

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Teaching Assistant (TA)

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Lead Analyst

Analyst

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Research Analyst: SaaS B2B win/loss/churn

Senior Writer

Founder, Editor

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Principal

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Content Development Manager

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Social Media Executive

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Scheduler, Workforce Management Operations

Gmail

Google Apps

Hubspot

Shutterstock

SoundCloud

Squarespace ECommerce

Research Team Manager (Product Marketing Consulting & Marketing intelligence)

Technology participation is not equitable in the US.  1 in 5 households do not have a connected laptop or desktop.  A further 1 in 7 households are limited digital participants.   Combined, this participation gap impacts 1 in 3 American (43M) households with a disproportionate effect on lower-income, Blacks, and Hispanics.  We feel there is a 'glitch in the matrix' - a flaw in how tech products are built is perpetuating systemic injustice.  Bias in the data used by tech companies to guide product decisions favors elite heavy users.  Less engaged users and nonparticipants have little to no representation. The lack of diverse voices risks the formation of an echo chamber where technology products become over-optimized for elite heavy users.   Products may even develop exclusionary behavior preventing participation of non-elites leading to lower participation overall. Technology was envisioned to be the great equalizer, to equitably better the lives of all people.  We believe this vision is still achievable.  We call on the makers of tech products to be more intentful in engaging and servicing our diverse population.  It starts by building a Customer Diversity and Inclusion plan.Building a Customer Diversity and Inclusion (CD&I) Plan1. Understand product participation2. Engage and listen to the less-engaged and nonparticipants3. Improve your business, product, and marketing The buildJUSTLY nonprofit is championing this effort and looking for partners to help us increase technology participation equitably and sustainably.

buildJUSTLY

Principal Researcher & Inclusive Business Advisor

Founder | Social Impact Coaching & Consulting

Manager, Customer Success (Social Media Marketing for Shopify Ecommerce)

Customer Success Manager (Email Marketing for Ecommerce)

Supervisor

Exhibition Site Manager & Museum Docent

Mobile Friendly

Google Tag Manager

reCAPTCHA

WordPress.org

Apache

Google Font API

Thoughtful Instinct's mission is to empower movement towards meaningful impact. By bringing organized effort to deliberate purpose, Thoughtful Instinct creates clarity and versatility for purpose-driven initiatives through deliberate, mindful, and inclusive digital transformation.

Thoughtful Instinct

Remote

The Ad Agency Shopify Recommends. Helping to scale the growth of DTC and eCommerce brands with paid social, paid search, and email marketing.

Shoelace

Cloudflare DNS

Sendgrid

Microsoft Office 365

Amazon AWS

Maropost is a Canada-based SaaS platform that provides solutions such as customer management, cloud marketing and E-commerce analytics for sectors including media and travel.

Project Manager, Operational Initiatives

Business Development Representative

Customer Success Specialist

Maropost

Outlook

Pardot

Zendesk

Google Cloud Hosting

StatusPage IO

VueJS

Located in the heart of Toronto's Financial District, the Design Exchange (DX) has served as a critical meeting point for commerce, design, technology, and innovation. Purpose-built in 1937 as the original Toronto Stock Exchange, DX now hosts various events, from meetings and fundraisers to conferences and galas, and some of the country's most spectacular weddings and events.The Design Exchange is proudly powered by @ElevateTechCA

Andrea Tam

Research Team Manager (Product Marketing Consulting & Marketing intelligence) at IcebergIQ

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