Lightfellows Systems Integration with technical partners across Europe, North America and Asia have been developing a new business model that will significantly reduce the Barriers to Entry for 'Start up' OEM's - Our focus has been on eliminating the need to establish a Conventional Assembly Plant (CAP) and replacing the 'Legacy' distribution system that is based on the output of a CAP.New and existing OEMs utilising ‘Legacy' processes and assembly formats (steel/aluminium based Body-in-White structures) and traditional franchise distribution systems face substantial ‘Barriers and Risks to Entry' when trying to enter the NA market. • The upfront capital investment required to establish a Conventional Assembly Plant (CAP) ($500M - $1.6B);• Access to a viable distribution system to market, sell and warranty service their vehicles (Can take years to establish)New Entrants may not need to establish a CAP and solicit franchise dealers to establish a distribution network? If all the parts of a vehicle inc. BIW parts are manufactured by the existing Supply Chain, in place are regional Point-of-Sale that can assembly the vehicles, supported by regional BIW assembly facilities. This will help a start up and reduce Barriers-to-Entry for New Entrants and most importantly growth is dependent on SALES not the fixed output of an Assembly Facility as it is now.